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Methodology

Artimaña designs unique stories.

We have developed our own methodology that enhances meaningful stories and transforms them into truly innovative and unique businesses.

Strategy & Design
1
Category &
Brand Strategy
Market & Business Intelligence
Consumer Insights
Brand Purpose, Positioning & Segmentation
Brand Architecture
Brand Comunication & Activation Strategy
2
Branding
The Blueprints: Brand Construction & Development
Packaging
Environments
3
Customer Plan
Presenter
Customer Selling Story
Sales Events
Training
Design, Production & Execution
4
Consumer Journey Map
Activation Marketing Plan
Pre-Store Touchpoints
In-Store Touchpoints
Attract. Recognition +10m from shelf
Proximity Media
Security Shrouds
Engage. Easy To Process 3-5m from shelf
Impact Display
Gondola End
Secondary Placement
On line
E-Advertising
Convert. Shelf - Be the obvious choice
Category Navigation
Value Added Pack
On line
Hero Images
Value Added Promo - CRM
Promo APPS
Post-Store Touchpoints